Stone Oak & Timberwood Park · June 2026 edition Lock your category →
For San Antonio home-service owners · Stone Oak & Timberwood Park edition

Your best customers aren't looking for you yet.

Twelve local pros share one heavy 6.5×11 card mailed to 10,000+ owner-occupied homes in Stone Oak & Timberwood Park. 60+ home-service categories qualify — whichever 12 sign first set the edition. One business per category, locked for the run.

Free design
Approve before we print
50% deposit, balance later
Sample postcard layout — Stone Oak & Timberwood Park edition
What most owner-operators tell us

The franchise down the street has a marketing department. I have a truck and a phone.

Why most local ads fail

It's not the spend. It's where it lands.

$8+
Average Google CPC for home-service keywords
94%
Email marketing flagged as spam, never opened, or auto-deleted
Zero
Competing ads in the average household mailbox on any given day

Digital is crowded. The mailbox isn't.

Why this works

Four reasons your card outlasts the campaign.

No competitor on the card

One-per-category rule means your phone rings, not theirs. Period.

Mailbox is uncrowded

Average household sees fewer than 2 marketing pieces a day. Inboxes see 121.

Tracked, not guessed

Dynamic QR codes and a dedicated tracking phone number give you real data: exact lead counts, time, and location.

Long shelf life

Cards stay on the fridge or counter for weeks. One drop pays back over months.

What the category does

Direct mail benchmarks for home services.

1–2%
Typical response rate on cold prospect direct mail. Oversize formats trend toward the upper end (ANA/DMA).
20–30%
Of qualified phone leads convert to a closed home-services job. Common industry benchmark across trades.
80%+
Of postcard mail is read or scanned in the first 24 hours. Compare to ~20% email open rate.
What that might look like for you

On a 10,000-home drop, applying typical category numbers:

100–200
Responses across the edition
20–60
Qualified leads after filtering
4–18
Closed jobs from those leads

Planning estimates from industry data. Actual results vary by category, season, offer strength, and how many editions you commit to. Edition one almost never hits the mid-range.

What it looks like when it works

A real local case study.

Local deck and fence contractor spent $14,000+ on Facebook leads but got more business from the $840 postcard ad they ran for 3 months.

220
QR scans across three editions
41
Qualified leads that got project estimates
$86,650
Revenue from 9 closed projects

San Antonio, TX · Deck and fence contractor · Three drops to 10,000 homes each.
Results from a prior 3-month run. Success compounds — single drops can produce wildly different results, so we recommend at least 8 runs.

Reach

Where your ad shows up.

Filtered for owner-occupied, single-family homes on the carrier routes you help select. The same zip codes where your customers actually live.

10,000+
Homes per drop
100%
Owner-occupied · zero rentals
14pt
UV-gloss cardstock
6.5×11
Inches of mailbox real estate
1 of 1
Advertiser per category, guaranteed
Median household income · ZIP 78261
$135K
Roughly double the San Antonio metro median. One of the highest-income ZIPs in Bexar County.
85% owner-occupied · ~$475K median home value
32K
Residents
10.5K
Households
85%
Owner-occupied
2.9
People per household
38
Median age
65%
Bachelor's degree+
Why this matters for home services

Single-family ownership, family households, discretionary income. The kind of household that schedules the home services instead of pricing them three times.

What you're paying now per impression

Cost to reach 10,000 San Antonio households.

$0.08

per household reached on the shared card. Same audience, fraction of the cost.

Google search ads
$0.90
Solo direct mail
$0.96
Local newspaper
$0.64
Facebook ads
$0.44
Shared postcard (us)
$0.08
Rates

Twelve slots. Six sizes. Pick your real estate.

All slots include custom ad design, dedicated tracking phone number, dynamic QR code, list build, USPS postage, and 14pt UV-gloss print.

Front · 6 slots
F1
Hero
6 × 2.5 in
$1,680
F2
Standard
2-15/16 × 1.75 in
$900
F3
Standard
2-15/16 × 1.75 in
$900
F4
Wide
6 × 1.5 in
$1,200
F5
Compact
2-15/16 × 1.125 in
$570
F6
Compact
2-15/16 × 1.125 in
$570
Back · 6 slots
B1
Hero
6 × 2.5 in
$1,440
B2
Standard
2-15/16 × 1.875 in
$840
B3
Standard
2-15/16 × 1.875 in
$840
B4
Standard
2-15/16 × 1.875 in
$840
B5
Standard
2-15/16 × 1.875 in
$840
B6
Footer
4.5 × 1 in
$540
Suggested commitment: 8 editions · Minimum: 3 editions. 50% deposit reserves your slot. Final balance due before print.
What the homeowner sees

A card built to ring your phone.

One business per category — no competitor next to you on the card.
A specific offer they can act on, not a brand impression.
A dedicated phone number so you know exactly which calls came from this.
10,000+ households in the zip codes where your best customers live.
Who it's for

60+ categories qualify. The first 12 lock the edition.

We accept one business per category — but the categories aren't pre-set. Whoever signs first owns the slot in their category for the edition and for as long as their contract extends. Mix differs each edition.

Exterior & structural

The bones of the house.

Siding & Stucco · Gutters (cleaning, repair, guards) · Foundation Repair · Masonry & Concrete · Stone & Brick Work · Chimney Sweep & Repair · Window Replacement · Door Installation · Awnings & Shade Structures · Fencing

Cleaning & maintenance

Recurring jobs, recurring revenue.

Power / Pressure Washing · Window Cleaning · Carpet & Upholstery · Tile & Grout · Air Duct & Dryer Vent · Gutter Cleaning · Junk Removal & Hauling · Dumpster Rental · Move-In/Move-Out · Christmas Light Installation

Outdoor & yard

What the neighbors see.

Tree Service / Arborist · Lawn Care · Sprinkler / Irrigation · Sod Installation · Outdoor Lighting · Hardscaping · Artificial Turf · Mosquito Control · Snow Removal

Interior specialties

Slow but steady jobs.

Flooring (hardwood, LVP, tile) · Drywall & Texture Repair · Cabinet Refacing / Painting · Countertops · Closet & Storage Systems · Blinds, Shades & Window Treatments · Wallpaper · Epoxy Floor Coatings

Systems & specialty trades

Big-ticket installs.

Water Heater (tankless specialists) · Water Softener / Filtration · Septic Service · Solar Installation · Generator Installation · Smart Home / Home Automation · Security Systems & Cameras · Locksmith · Appliance Repair · Insulation

Restoration & inspection

When something already went wrong.

Water Damage Restoration · Mold Remediation · Fire / Smoke Restoration · Home Inspection · Termite Inspection · Radon Testing

Adjacent services (considering)

Not pure home services — but homeowners hire them.

Real Estate Agent · Mortgage Broker · Handyman · Interior Designer · Moving Company · Storage Facility · Property Management · Auto Detailing (mobile)

Don't see your category? Tell us — we'll say straight if it fits.

Next edition

From today to your card in mailboxes.

TODAY

Reserve slot

50% deposit. Category locked.

WEEK 2

Approve ad

Two rounds of revisions.

WEEK 3

Final balance

We submit to printer.

WEEK 4

Print + ship

Loaded to USPS hub.

WEEK 5

Mailboxes

Scan report follows 48 hours later.

Slots are first-come, one per category. Once your category is taken on this edition, the next opportunity is the following month's edition. We batch the drops, so you don't get 200 calls in a single day then nothing the rest of the month.

Before we talk pricing

A few things we should figure out together.

Sit with these for a minute. Your answers matter more than our pitch does.

1

What does a good lead actually look like for you right now?

Define the ideal customer before defining the channel.
2

How are most of your best customers finding you today?

Word-of-mouth, Google, signs, repeat — the answer changes everything.
3

If the phone rang 25 times a week from homeowners needing quotes, would your team be ready for it?

Capacity matters as much as lead volume.
4

What have you tried before that didn't work — and what didn't you like about it?

We'd rather not repeat what already failed for you.
5

If nothing changes in your marketing this quarter, where do you end up?

Sometimes the cost of doing nothing is the real price.
Common questions

The honest answers.

Twelve slots, six sizes, $540 to $1,680 depending on placement. The biggest front hero slot runs $1,680; the smallest back footer is $540. See the full slot map ↑

Whenever you're ready to put your plan into action.

Send a quick message — we answer within one business day, usually same day.